The Lattin Family has been farming the Lahontan Valley for five generations. Bill’s son, Rick, and his wife, BAnn Lattin moved onto the family farm in 1977. Lattin Farms has been selling produce since the mid-50s. Since 1977, the family has pioneered the production of red raspberries in Nevada and the Old-Fashioned Roadside Produce Stand has been in operation since 1989. Surprisingly, the warm desert days and cool, high-altitude night allow the full flavor of fruits like berries and melons to thrive. Such conditions have made the Fallon area regionally famous for the Hearts of Gold Cantaloupe, which has an unparalleled sweetness.