Introducing: NevadaGrown – Home Means Delicious

We’re excited to announce an exciting new partnership between Western Nevada College Specialty Crop Institute, Reno Gazette Journal and NevadaGrown – Home Means Delicious.

Over the next year, we’ll be taking you on a mouthwatering journey through the seasons, highlighting the best produce, meats and other fare that are all produced here in our own backyard.

What’s more – we’ll tell you where to buy it, how to select the best of the bunch, the most effective way to store your food, and even how to prepare it. In fact, you can visit our Facebook page to submit your own favorite recipes each month for a chance at winning big. A special cookbook goes to the creator of every recipe we select for publication in the RGJ, and all those who submit a recipe are entered to win the grand prize: a brand new freezer full of nutritious, delicious, NevadaGrown food.

Our goal with the Home Means Delicious campaign is to help educate the community on the benefits of eating locally and seasonally, while also helping spread the word about all of the talented farmers and ranchers who make their home here in our great state.

And that mission starts now.

There are many reasons to eat seasonally and locally, but the one that always seems to top the list is taste. By choosing local, seasonal produce, you automatically enjoy more flavor and, some would say, more nutrients. According to an article on gaiam.com, “When food is not in season locally, it’s either grown in a hothouse or shipped in from other parts of the world, and both affect the taste. When transporting crops, they must be harvested early and refrigerated so they don’t rot during transportation. They may not ripen as effectively as they would in their natural environment and as a result they don’t develop their full flavor.”

In addition, by choosing local, seasonal produce, you also get to enjoy great variety all year long. Many people are surprised at the abundance of crops that grow in Nevada. Our high desert climate accommodates a remarkable array of fruits, vegetables and meat – and this means good eating for us all. Gaiam.com again notes the benefits of seasonal eating, saying “Many people are surprised to find that a wide variety of crops are harvested in the fall (squash, apples, endive, garlic, grapes, figs, mushrooms) and winter (citrus, kale, radishes, turnips, leeks).” This means that we have a virtual cornucopia of culinary options to choose from all year long.

Eating seasonally also makes sense – as in dollars and cents – for shoppers. As we’ve all learned at some point, the concept of supply and demand dictates price, which means that when there is more of something, it costs less. Hence eating seasonally. When produce is in season the large quantity results in a lower price and therefore, more money in your pocket.

Another benefit of eating locally also has to do with green – but not the kind in your pocket. When you buy local you eliminate the need to fuel the planes, trains and other automobiles that often transport your food from coast to coast. It also eliminates the use of irradiation and wax coatings that are often used to preserve food before shipping.

So, you’re probably thinking, “Easier said than done,” right about now. But that’s what we’re here for – to show you just how easy it is to make it happen – without disrupting your routine. There are so many ways you can buy local throughout the year, ranging from a CSA subscription to shopping at your neighborhood grocery store. You’d be surprised at how many stores, restaurants, farmer’s markets and food co-ops sell locally-sourced produce and meats.

We invite you to dive into the NevadaGrown website to learn more and explore all of the different ways you can start enjoying better-tasting food, saving money and helping the environment at the same time!

So here’s to NevadaGrown – Home Means Delicious!
One bite at a time, we hope you enjoy it as much as we do.

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About Nevada Grown

NevadaGrown is a nonprofit Nevada corporation whose mission is to foster the success of sustainable agriculture and to encourage healthy eating for Nevada's communities through education, support and promotion.

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